Tuesday, January 4, 2022

Dr.A.P.J.Abdul Kalam University MBA IV SEM JUNE 2020 Strategic Management [MBA402C] Aug-Sep 2020 Question Paper

Dr.A.P.J.Abdul Kalam University Old Question Papers

Master of Business Administration

Fourth Semester Main Examination, Aug-Sep 2020

Strategic Management [MBA402C]

Time: 3:00 Max Marks 80

Note: Attempt any five questions. All question carry equal marks.

Q.1 What do you mean by strategic implementation? How does strategy implemented

in international setting?

Q.2 Discuss BCG product portfolio matrix and its applications in developing strategy

alternatives.

Q.3 What do you understand by strategic management? Briefly explain different types

of strategic decision-making processes.

Q.4 What is the importance of analytical tools in strategic management?

Q.5 Explain the process of strategy formulation. Illustrate your answers with the help

of examples.

Q.6 What is value chain analysis? Discuss its importance for business and functions

level strategies and explain how it is different.

Q.7 Explain the terms: vision, mission, objectives, goals and strategy. How do

organizations formulate their mission?

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