Monday, November 22, 2021

Mangalore University M.A MCJ Media Management Dec 2018 Question Paper

Mangalore University Question Papers Old Question Papers

III Semester M.A. Examination, December 2018

(cbcs)

Journalism and mass communication

Media Management

Time : 3 Hours Max. Marks : 70

Part – A

Note : 1. Answer any five questions of the following.

2. All questions carry equal marks. (5x10=50)

1. Discuss the principles of management in relating to media.

2. Outline the structure and characteristics of a radio station.

3. Examine the ownership patterns of Indian media industry.

4. Discuss the problems and prospects of small newspapers.

5. Critically evaluate the news room diversity practices of Indian media.

6. Examine the distribution methods of Indian films.

7. Discuss the challenges of public service broadcasting.

8. Delineate the recommendations of Verghese Committee.

Part – B

Note : 1. Write short notes on any four of the following.

2. All questions carry equal marks. (4x5=20)

9. A) Circulation process.

B) Trade unionism.

C) Market driven media.

D) Chanda Committee

E) Film exhibition

F) Business Line.

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