Questions Search

This website covers previous years question papers of various universities and colleges in India. Moreover, the information on admission to various courses from various universities/institutes/colleges are also available. Research paper questions are also updated from time to time. Also the latest teaching faculty plus teachers jobs, Government jobs, Banking Jobs, and other jobs are regularly updated to help jobless candidates. Admit cards of various recruitment of Govt organisation are updated. Search your terms using the search box provided.

Follow by Email

Monday, December 21, 2015

P. G. D. M. M. (Semester - I),University Of Pune Question Paper,BASICS OF MARKETING, 2010 Question Paper

University Of Pune Question Paper
P. G. D. M. M. (Semester - I) Examination - 2010
(Old 2005 Pattern)
Time : 3 Hours] [Max. Marks : 60
Instructions :
(1) Attempt any four questions.
(2) All questions carry equal marks.
Q.1) Define Marketing. Distinguish between Marketing and Selling.
Q.2) Define Segmentation. Explain various bases of Segmentation with examples.
Q.3) Define Brand. Discuss Brand Building Process in detail.
Q.4) Explain Process of New Product Development in detail.
Q.5) Elaborate various techniques of Marketing Control.
Q.6) Write short notes : (Any Three)
(a) Market Research
(b) Marketing Audit
(c) Product Life Cycle
(d) Marketing Mix
(e) Positioning

No comments:

Post a Comment

Pen down your valuable important comments below