Wednesday, December 23, 2015

Annamalai University Question Paper,B.B.A.(HOSPITALITY AND TOURISM MANAGEMENT): I.T. IN HOTEL AND TOURISM BUSINESS

Annamalai University Question Paper December 2014

B.B.A. DEGREE EXAMINATION December 2014

(HOSPITALITY AND TOURISM MANAGEMENT)
(SECOND YEAR)
(PART-III)
240: I.T. IN HOTEL AND TOURISM BUSINESS
Time: Three hours Maximum: 100 marks
Answer any FIVE questions (5 × 20 = 100)
1. Define marketing. Explain the objectives of marketing.
2. Explain the computer memory.
3. List out the types of mailing.
4. Explain the process of e-mail and automated mail responds.
5. Suggest some ecotourism activities for your community.
6. Explain the economic impact of tourism.
7. Explain the importance of computer.
8. Explain the functions and features of e-commerce.
9. What are the kinds of brand in market?
10. Explain the database integration.
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