Sunday, May 31, 2015

E-COMMERCE R7420503 JNTUA June 2012 Question Paper

Jawaharlal Nehru Technological University , Anantapur Question Paper
B.Tech Advanced Supplementary Examination , June 2012
Fourth year Question Paper
Second Semester Question Paper
Department of Computer Science and Engineering
R7420503 - E-commerce Question Paper
(Regulation 2007)

Code: R7420503
B.Tech IV Year II Semester (R07) Advanced Supplementary Examinations June 2012
E-COMMERCE
(Computer Science and Engineering)
Time: 3 hours Max Marks: 80
Answer any FIVE questions
All questions carry equal marks

1 Define B2B. Describe the nature of business-to-business transaction in e-commerce.
2 (a) Discuss in detail about consumer oriented electronic commerce.
(b) Explain mercantile models from the merchant’s perspective.
3 What is electronic cash? Explain its properties and advantages.
4 (a) Explain about EDI layered architecture.
(b) How information flows take place in EDI?
5 Intra organizational commerce is the way to increase the effectiveness of electronic commerce”. Discuss.
6 (a) Discuss the various available strategies of internet advertisement.
(b) What are the advantages and limitations of internet advertisement as compared to traditional media?
7 What do you mean by electronic white and yellow pages of directory business? Discuss the overview of directory business.
8 Describe about desktop video processing and video conferencing in detail.

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